Target released their 52-page Black Friday ad and put Instant Pots, Dysons, and more on sale right away

Target released their 52-page Black Friday ad and put Instant Pots, Dysons, and more on sale right away

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Image: Target

If you’ve been at the internet at all today, you’ve probably seen the words “Black Friday” more times than you would have predicted for it being the day after Halloween.

Nov. 1 kicks off deals season now according to Best Buy, Walmart, Amazon, and numerous other retailers duking it out with super early gift deals. But Target had even bigger plans: They’re among the first of the big guys to drop their official 2018 Black Friday ad. To really put the nail in the coffin, they also put Instant Pots, Beats headphones, and more premium stuff on a one-day-only sale. Freaking out is totally acceptable.

Let’s get this straight: Target released their 2018 ad out of nowhere ahead of competitors, plus dropped prices on brands like Instant Pot, KitchenAid, Dyson, Beats, and more — just to keep us salivating. “Target date” just took on a whole new meaning.

We’ll go over some of our favorite things that are on sale right now, but you can check out the full ad scan at

Take $30 off an Instant Pot on a random Thursday? Hell yes, we’ll take it. One of the best-selling models of the fam, the 7-in-1 Instant Pot Duo is a pressure cooker, slow cooker, rice cooker, steamer, yogurt maker, and more, and will get rid of the hell that is waiting hours to eat when you’re starving. Save $30 and get the six-quart model for just $69.95.

Hello, gorgeous: The Beats Solo 3 headphones are damn near perfect, offering booming, concert-like bass, Apple’s W1 chip, and a crazy 40 hours of battery life to really set themselves apart from competitors. Noise cancellation is meh, but bassheads won’t even care. Save $120 and get a pair for $179.99.

Any certified foodie kneads (sorry, had to) a quality mixer for the kitchen — and most times, a little hand one just won’t do. The only way a stand mixer from KitchenAid won’t be on a frequent cook’s list is if they already have one — if not, this five-quart Professional series is ace. This puppy is powerful, with a spiral dough hook, flat beater, wire whip, and tons of other attachment possibilities to punch through tough ingredients. Editor’s note: This also makes a great wedding shower gift, so snag a few on sale and save them for the lucky bride or groom. Save $230 and get it for $219.99.

Pet hair, meet your match. Dyson is basically the gold standard for all types of cleaning, and their V6 cordless pet vacuum is a powerhouse for all terrains but especially great to tackle hair and fuzz. The V6 can go anywhere you need to go and has multiple tools to clean any and every tight, fur-filled corner or crevasse in the car. The top compartment pops off to convert it into a hand held for extra tight squeezes. Save $110 and get it for $189.99.

As for the actual Black Friday ad, here are some of our favorites that will be up for grabs:

  • Samsung 65-inch 4K UHD Smart TV — $799.99

  • Nintendo Switch Mario Kart 8 Deluxe console bundle — $299

  • Sony PlayStation 4 1TB Spider-Man console bundle — $199.99

  • Fitbit Versa — $149

  • Google Home Mini — $25

  • Amazon Echo — $69

  • Amazon Echo Dot (third generation) — $24

  • iPhone XS or XS Max activation gets a free $250 Target gift card

  • Google Pixel 3 or 3 XL activation gets a free $200 Target gift card

Find the full ad in its 52-page glory at

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